In a competitive business environment, acquiring customers is only the first challenge; maximizing these customers’ is the key to profitability.
No one can afford to leave money on the table.
Why does recapturing value matter? Data goes stale. Preferences change, 3rd party data loses relevance. Anagog’s Mobile Engagement Platform sitting in your mobile app, works with consistently fresh, first party data to allow you to stay on point, and continue to provide hyper-personalized engagement, even if there are any shifts in your consumers’ behavior in their real-world, daily journeys.
Are your competitors taking your business? Create focused campaigns to customers who are spending time with competitors and recover that lost share of wallet.
Are your customers disengaged or dormant? Get them back, by singling them out and rekindling the relationship with the right messages and at the right time.
Your customers may be unaware of your full product range. All you need is to target them based on their actions, activities, and locations. By creating campaigns with hyper-personalization, using their behaviors + context you will engage them when it matters, and they’ll end up buying more.