In a recession, retailers face tough decisions: where to cut, what to sell and to whom. The smart ones will be planning where to invest.
Online shopping was a life-saver for much of the retail industry during the pandemic. Here are some tips to get from surviving to thriving.
Changes in Retail and the Call to be Dynamic in Meeting Customers’ Needs. Black Friday has always had a great hype surrounding it; the record sales, the in-store only specials, the queues, the hustle for the best deal; have made it an iconic date on the retail calendar. However…
Chief Digital Officers (CDO) are often charged with finding innovative solutions for their employers and for their end customers. Part of their responsibility is to balance adhering to their business’s goals while ensuring their customers remain happy. It is a difficult task compounded by the fact that collecting and monetizing data has historically been viewed as counter to consumer privacy. But due to increases in regulation, as well as consumer awareness, balancing the monetization of customer data with maintaining consumer privacy has never been more important.
